Guerilla Marketing

We’ve all seen TV commercials, posters and even that 30 second YouTube ad that pay big money to try to vie for your attention. Walking down a different road, Guerilla Marketing on the other hand is an advertising strategy that focuses on low-cost unconventional marketing tactics to bring maximum returns.

Here are some creative examples from Designer Daily and Creative Guerrilla Marketing that are worth exploring. Notice how they make use of the environment and show place the ads in people’s routines in a clever way – just enough to surprise and provoke thought.

 

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